Building trust in online auction markets through an economic incentive mechanism

Evidence of the Effect of Trust Building Technology in Electronic markets: Price Premiums and Buyer Behavior

Despite the wide use of reputational mechanisms such as eBay’s Feedback Forum to promote trust, empirical studies have shown conflicting results Cynthia Beath was the accepting senior editor for this paper. as to whether online feedback mechanisms induce trust and lead to higher auction prices. This study examines the extent to which trust can be induced by proper feedback mechanisms in electro...

Building Trust in Online E-markets through Dual Deposit under Feedback Aggregated Mechanism

Building trust is very important because fraud has been on rise in online electronic markets. Trust allows participant in online electronic markets to overcome perceptions of risk and uncertainty and make a deal. This paper proposes a design of a mechanism of building trust in online electronic markets. The interesting aspects of this mechanism is that it not only improves reputation rating mea...

Evidence of the Effect of Trust Building

Despite the wide use of reputational mechanisms such as eBay’s Feedback Forum to promote trust, empirical evidence has shown conflicting results on whether online feedback mechanisms really induce trust and lead to higher auction prices. This study examines the extent to which trust can be induced by proper feedback mechanisms in electronic markets, and how some risk factors play a role in trus...

The Moderating Role of Conflict on Feedback Mechanisms, Trust, and Risk in Electronic Marketplaces

Managing buyers’ trust and perceived risk through an effective feedback mechanism is central to electronic marketplace success (Pavlou and Gefen, 2004). This research note aims to include the role of conflict in our understanding of buyer behavior in online markets. Based on psychological contract violation theory, we propose that an experience of conflict causes buyers to shift their mindset f...

Building trust in the electronic market through an economic incentive mechanism